The transformational role of the cloud in the future of the digital enterprise



Much has already been said about the role of digital transformation for the company. There is no denying that this will affect all businesses, and according to IDC, a third of the top 20 companies in each industry will be impacted by the growth of digitally transformed competitors by 2019. So the challenge this poses for the company is clear – it has become a do-or-die case; disturb or be disturbed. The reality of achieving this, however, is less clear.

Businesses have found themselves on an accelerated modernization path, trying to maintain and even expand their lead as new digital and data-driven organizations challenge their status. As infrastructure needs continue to grow to support a range of services, millions of users and petabytes of data today, reaching exabytes and even zettabytes in the future, it is not. surprisingly many are now turning to the cloud. This is especially true when you consider how the cloud has supported the rise of new, digitally-centric businesses that are more agile and innovative than anything the company has seen before.

Naturally, the cloud has become one of the fundamental pillars of digital transformation and is the first port of call for many companies in this regard. For established players, however, this presents a considerable challenge. They face legacy systems and applications that cannot be easily virtualized and migrated to the cloud. For these companies, the road ahead is much more complicated than simply migrating infrastructure and applications to a cloud environment, and requires the CIO to emerge as the logical candidate to manage this change.

Virtual advantages, real challenges

The cloud provides businesses with the agility and scalability needed to increase infrastructure capacity without additional capital expenditure. It also enables the rapid introduction of new services in response to changing business needs. However, as part of this process, businesses, including digitally-centric businesses and established players, are likely to lose visibility and control over the quality of end-to-end service delivery. This can inevitably lead to a decrease in the agility of the business to execute its digital transformation plans.

This is especially true when you consider how the change of digital transformation and the increasing pressure from other actors such as the marketing director within the company for access to the latest tools have led to a greater reliance on services. external providers from multiple cloud providers. In this hybrid environment of on-premises and multiple cloud providers, it’s difficult to identify the root cause of a downtime when it relies on the consistent performance of multiple elements both on and off the premises. from a company.

To avoid this, cloud-based assets should be treated like any other IT resource. While cloud providers may offer certain assurances and SLAs to suggest that the platform, infrastructure, or service they offer is of high quality, a trusted but auditing approach based on continuous monitoring is imperative when so much is at stake. If a business becomes dependent on the cloud to support key aspects of its business, which is likely in response to the growing demand for digital transformation, the CIO needs complete visibility across all businesses. cloud-based systems in operation. Making this a reality, however, depends on continuous monitoring and real-time analysis of the operational impact of cloud services and applications, which in turn requires working with the right service assurance partner. .

Network traffic: the heart of service assurance in the modern enterprise

Without a window into this entire hybrid environment, organizations lose sight of potential service vulnerabilities. Point visibility into disparate domains from a variety of tools specific to multi-vendor silos lacks a holistic end-to-end view of the service delivery infrastructure and obscures understanding of the interrelationships of its components. and dependencies on other infrastructure domains. Criminal activity, such as hacking, denial of service (DoS) attacks, and advanced persistent threats (APT), can go unnoticed. With every action and transaction traversing the network, and much of modern business activity dependent on the efficient functioning of the network, this state of affairs is unacceptable.

The right approach to service assurance is therefore necessary to overcome this challenge by providing holistic visibility across the entire service delivery infrastructure, including the cloud. This approach is based on continuous monitoring of physical and virtual traffic data supplemented by secondary data sources such as synthetic transactions, xFLOW and log files. Analysis and visualization of monitored data provides a real-time, historical view of business services and their infrastructure in all environments, enabling organizations to spot and isolate anomalies that may pose a threat to business performance. ‘business. Translating real-time data into actionable insight is of huge strategic value and always has been, but arguably even more important for productivity and revenue in a cloud environment.

Cloud-based DX

Successful cloud-based disruption isn’t just about delivering transformational services to customers and businesses. It is a question of delivering them well. The reliable delivery of business services is directly related to customer experience, satisfaction, loyalty and, ultimately, business performance. In today’s connected world, continuously ensuring the quality of the enterprise service delivery infrastructure – which then supports the services that enable digital transformation – has become a critical business activity.

It is clear that the cloud will play a central role in the digital transformation of the vast majority of businesses over the next decade, and will require CIOs to take a leadership role in helping businesses achieve their digital goals. An organization’s commitment to implementing cloud solutions can be large-scale, covering many aspects of the IT infrastructure to facilitate critical functions. Considering that third parties will also want to regularly add new tools to the set, it is no surprise that the CIO must be able to confidently manage the quality of every new cloud service and application adopted in the industry. whole company. Each new system must be considered and, most importantly, aligned with the overall cloud-based digital transformation initiative and the broader business strategy in order to function effectively.

Michael Segal, Director of Marketing at NETSCOUT


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