Social enterprise Haqdarshak launches Yojana card for small businesses and informal workers to access welfare schemes
Ease of doing business for MSMEs: The for-profit social enterprise Haqdarshak, which provides access to government welfare schemes for small businesses and individuals, announced the Yojana card for small businesses and informal workers on Monday. This one-of-a-kind physical card will help its users discover and access public and private social services through assisted or self-service channels. The card aims to bring 400 million informal workers and 50 million micro-enterprises into the social safety net and financial inclusion.
Card shops needed information about the individual and the company to qualify for various services. While the self-service channel allows users to access programs through a QR code, through the assisted technology model, the company aims to exploit phone and smartphone users through its network of more than 20,000 agents. of land, mainly women, who earn an income. of service delivery.
The map will mainly target low-income families, who earn less than Rs 1,000 a day, especially construction workers, factory workers, sanitation workers, gig economy workers and street vendors, with the exception of micro-enterprises with an annual turnover of less than Rs. 10,000,000.
Haqdarshak’s MSME Platform currently helps businesses access more than 200 programs related to finance, grants, licensing and registrations such as Udyam Registration, ECLGS, PM SVANidhi, CGTMSE, etc. The company said the card will create a unique identification code for the user to help resolve issues such as involuntary exclusion, grievance redress and documentation gaps when requesting programs.
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“The Yojana card is a single channel for eligibility for social protection programs and will eventually be linked to a bank. It will be a revolutionary product in solving the problems of access to social protection. With this launch, we aim to target the 500 million informal workers and micro-enterprises benefiting from an active social safety net. The launch is also a new phase of growth for Haqdarshak after six years of proving the concept and reaching more than 20 lakh families in 24 states nationwide,” said Aniket Doegar, CEO and Co-Founder of Haqdarshak.
The company said that over the next two months, the card will be available in select brick-and-mortar configurations from Haqdarshak called Yojana Kendras for walk-in services. Haqdarshak said it has impacted more than 2.04 million Indians by unlocking social benefits worth Rs 4,000 crore. The startup is backed by investors including the Family Office of chemical manufacturing company Chairman Deepak Nitrite, Deepak Mehta, 3i Partners, Beyond Capital Fund, Upaya Social Ventures and Acumen.